Who is Pamela Richardson?

Richardson, is the Founder & CEO of Images of Culture a company focused on lifting the self-esteem of African American children. Images of Culture, delivers quality school supply products with uplifting, positive graphics and messages for African-American school-aged youth.

Images of Culture

Richardson’s professional and personal mantra “See Yourself. Be Yourself. Love Yourself.” intertwines with the message her products relay. Through this message, Richardson, hopes to touch the hearts of children and bring out the best in them through positive images of themselves.

Richardson began her college career by receiving her Bachelors of Arts in  Sociology and Anthropology at University of Virginia, but it was while studying for her MBA at the prestigious Clark Atlanta University that she became interested in marketing. With her new found interest in marketing she soon realized that she had an interest in developing positive images of African Americans. She realized quickly that there were few positive marketing images of African Americans, outside of hair care, and she knew something had to be done.

Images of Culture Notebook

Her love of things artistic and creative begot her need to start her company by creating athletically-inspired notebooks for children of color that include words of encouragement.

WE Magazine got a chance to speak to Pamela asked her what made her start her business especially with the speciality she is offering and this is what she had to say:

Starting any business is tough – especially a niche product like mine! But, when I attend expos and festivals, the feedback that I receive from parents, teachers, aunts and uncles is amazing! One lady I recently met at an expo cried, at my booth, and thanked me for doing what I’m doing!

People can relate to my story, of not seeing anything positive “with a black face” on it, when I was growing up. People want their children (or children in their lives) to see a positive reflection of themselves. That’s what keeps me going. I know, without a doubt, that my product is needed in the market! Children of color need to see more positive imagery of themselves, of other people of color and know that there is more to life than the scripted, stereotypical imagery of people of color on TV.

Images of Culture Notebook

WE Magazine is excited for Richardson as she continues on her journey. If you are interested in meeting her in person here are a couple of events she plans to attend:

– Sept 1-3Los Angeles, CA – Leimert Park Village African Art & Music Festival.

– Oct 6-7Atlanta, GA – Natural World Hair Show.

For more information check out her website Images Of Culture. Also follow them on Facebook andTwitter.

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